Salam, Sausan Saidah and Winangsih, Rahmi and Framanik, Naniek Afrilla (2016) Pengaruh Kualitas Website (tangerangkab.go.id) Terhadap Citra Pemerintah Kabupaten Tangerang. S1 thesis, Universitas Sultan Ageng Tirtayasa.
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Pengaruh Kualitas Website (tangerangkab.go.id) Terhadap Citra Pemerintah Kabupaten Tangerang - Copy.pdf - Published Version Restricted to Registered users only Download (3MB) |
Official URL: http://kom.fisip-untirta.ac.id/
Abstract
Tujuan dari penelitian ini adalah untuk mengetahui seberapa besar pengaruh kualitas website terhadap Pemerintah Kota Tangerang. Jenis penelitian bersifat eksplanatif dengan pendekatan kuantitatif. metode yang digunakan adalah survey. Hasil Penelitian menunjukkan bahwa analisis korelasi antara variabel kualitas website dan variabel citra memiliki 0.491.
| Item Type: | Thesis (S1) | |||||||||
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| Additional Information: | Sausan Saidah Salam. NIM. 6662102610. Thesis. The Influence of Website Quality (tangerangkab.go.id) Toward Imagery Government of Tangerang Regency. Guide I: Dr. Rahmi Winangsih, M.Si and Guide II: Naniek Afrilla Framanik, S.Sos., M.Si Tangerang Regency is a regency of Banten province. The capital is Tigaraksa. Government of Tangerang Regency has the same government with other regency. Government Regency Tangerang has a website which contains about history, profile of the Tangerang Regency as well as the government, also a variety of news about government activities and services associated with the public. The theory used website quality and image formation models are expected public or visitors who are looking for information on the website can assess the information obtained had a positive impact for of Government of Tangerang Regency. The purpose of thesis for to determine how much the influence website quality toward imagery Government of Tangerang Regency. The type of this thesis is explanatif with quantitative approach. The method used was a survey, in which researchers collected information from 100 respondents by distributing questionnaires to the public in the area of the Kelapa Dua Sub-District, Tangerang Regency determination of the sample size in this thesis using Yamane formula, based on a 10% error rate. The results showed that the analysis of the correlation between variables website quality and variable image has amounted to 0,491. This suggests that the relationship between the two variables is worth being. After testing produced simple linear regression equation Y = 6,167 + 0,249X, with the coefficient of determination of 24,1%, which indicates that the variables the influence of website quality is the contribution of the variable imagery. While the remainder is equal to 75,9% (100% -24,1%) can be explained by other causes. With the results described in the thesis significance (Asymp Sig) is 0,153 and 0,31. Because of the significance of > 0.05, then Ho is accepted. Thus, we can conclude that the population distribution is normal. That rates showed Ho is rejected and Ha accepted. Keyword: Website Quality. Imagery. Government Regency Tangerang. | |||||||||
| Subjects: | Communication > Public Relations Science Communication > Communication (General) |
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| Divisions: | 06-Fakultas Ilmu Sosial dan Ilmu Politik 06-Fakultas Ilmu Sosial dan Ilmu Politik > 70201-Program Studi Ilmu Komunikasi |
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| Depositing User: | Admin Eprints Untirta | |||||||||
| Date Deposited: | 08 Aug 2016 02:23 | |||||||||
| Last Modified: | 21 Apr 2022 10:49 | |||||||||
| URI: | http://eprints.untirta.ac.id/id/eprint/601 |
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