Aryadinata, Dinda (2024) PERANAN COUNTER SERVICE DALAM MENINGKATKAN KUALITAS PELAYANAN PT. VICTORY CIPTA MAKMUR. D3 thesis, UNIVERSITAS SULTAN AGENG TIRTAYASA.
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Abstract
The purpose of the preparation of this Final Project is to find out the Role of Counter Service in Improving the Services of PT Victory Cipta Makmur Balaraja Branch. The writing method used is descriptive method. The type of data collected is primary data obtained from interviews and observations at PT Victory Cipta Makmur. While secondary data is obtained from books, scientific journals, companies and online from the internet. Data collection in this final project uses interviews, observations, and secondary data documentation. The results of this Final Project assess that the counter service capabilities of PT Victory Cipta Makmur are quite good and are carried out in various ways such as information services, problem solving, ordering and reservations, document processing, transactions, customer feedback, and after-sales service. PT Victory Cipta Makmur Balaraja Branch needs to improve service quality, consider improving facilities and infrastructure, and increase reliability in the administration process of ownership and registration of motorized vehicles. And can pay more attention to the appearance of employees..
| Item Type: | Thesis (D3) | |||||||||
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| Additional Information: | Tujuan penyusunan dari Tugas Akhir ini adalah untuk mengetahui Peran Counter Service dalam Meningkatkan Pelayanan PT. Victory Cipta Makmur Cabang Balaraja. Metode penulisan yang digunakan adalah metode deskriptif. Jenis data yang dikumpulkan adalah data primer yang didapat dari hasil wawancara dan observasi di PT. Victory Cipta Makmur. Sedangkan data sekunder diperoleh dari buku, jurnal ilmiah, perusahaan maupun secara online dari internet. Pengumpulan data dalam tugas akhir ini menggunakan wawancara, observasi, dan dokumentasi data sekunder. Hasil Tugas Akhir ini menilai bahwa kemampuan counter service dari PT. Victory Cipta Makmur sudah cukup baik dan dilakukan dengan berbagai cara seperti pelayanan informasi, penyelesaian masalah, pemesanan dan reservasi, pengolahan dokumen, transaksi, feedback pelanggan, dan layanan purna jual. PT. Victory Cipta Makmur Cabang Balaraja perlu meningkatkan kualitas pelayanan, mempertimbangkan peningkatan sarana dan prasarana, dan meningkatkan kehandalan dalam proses administrasi kepemilikan dan registrasi kendaraan bermotor. Serta lebih memperhatikan terhadap penampilan karyawan. | |||||||||
| Uncontrolled Keywords: | Service Quality, Counter Service Kulitas Pelayanan, Counter Service | |||||||||
| Subjects: | H Social Sciences > HB Economic Theory | |||||||||
| Divisions: | 05-Fakultas Ekonomi dan Bisnis > Program Diploma III Marketing 05-Fakultas Ekonomi dan Bisnis |
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| Depositing User: | DINDA ARYADINATA | |||||||||
| Date Deposited: | 19 Aug 2024 16:02 | |||||||||
| Last Modified: | 04 Sep 2024 10:05 | |||||||||
| URI: | http://eprints.untirta.ac.id/id/eprint/41103 |
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