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Items where Author is "Putri Retyana, Desti"
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Thesis
Putri Retyana, Desti (2023) PERAN BRAND IMAGE DALAM MEMEDIASI PENGARUH ELECTRONIC WORD OF MOUTH DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN (Studi Pada Produk Mascara Maybelline Di Media Sosial Tiktok). S1 thesis, UNIVERSITAS SULTAN AGENG TIRTAYASA.