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Items where Author is "Mariana, Rika"
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Thesis
Mariana, Rika (2024) MENINGKATKAN REPEAT PURCHASE INTENTION MELALUI CUSTOMER ENGAGEMENT, E-TRUST DAN PRIOR ONLINE EXPERIENCE (Studi Zalora Indonesia pada Gen Y di Kota Cilegon). Master thesis, UNIVERSITAS SULTAN AGENG TIRTAYASA.