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Items where Author is "Lutfiasari, Diannisa"
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Thesis
Lutfiasari, Diannisa (2023) PENGARUH HEDONIC SHOPPING VALUE DAN PRICE DISCOUNT TERHADAP IMPULSE BUYING DENGAN POSITIVE EMOTION SEBAGAI VARIABEL INTERVENING (Studi Pada Pengguna Online Shopping LAZADA Desa Cikande Permai). S1 thesis, Univeritas Sultan Ageng Tirtayasa.