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FITRI, ANNISA (2014) ANALISIS PERSEPSI DAN PREFERENSI KONSUMEN TERHADAP PEMBELIAN DURIAN LOKAL DAN DURIAN IMPOR (Suatu Kasus di Rumah Durian Harum Serpong, Kota Tangerang Selatan). S1 thesis, Universitas Sultan Ageng Tirtayasa.