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Items where Author is "APRILIA, ARTHA"
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Thesis
APRILIA, ARTHA (2026) PENGARUH CONTENT MARKETING DAN ELECTRONIC WORD OF MOUTH TERHADAP PURCHASE DECISION DENGAN PRICE DISCOUNT SEBAGAI VARIABEL MODERATING (STUDI PADA KONSUMEN MOISTURIZER WARDAH DI SHOPEE). S1 thesis, UNIVERSITAS SULTAN AGENG TIRTAYASA.