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SIKAP MASYARAKAT LOKAL PASCA REVITALISASI OBJEK WISATA SITU CIPONDOH KOTA TANGERANG
This study aims to determine the attitudes of the local community after the revitalisation of the Situ Cipondoh tourist attraction in Tangerang City and to analyse the strategies employed by the community in responding to social and economic changes following the revitalisation. This study uses a descriptive qualitative approach, with data collection techniques including observation, in depth interviews, and documentation. Research informants were selected using purposive sampling techniques involving the local community, tourism management organisations, and government representatives. The results of the study indicate that the community's attitude towards the revitalisation of the tourist area is in the Euphoria and Apathy phases of Doxey Irridex's theory. In the Euphoria phase, the community shows high enthusiasm for changes in the area, as seen in increased participation in maintaining cleanliness and environmental management and the emergence of new businesses around the tourist area. Entering the Apathy phase, the community begins to view tourist activities as part of their daily lives without resistance to the presence of tourists. There were no indications of negative attitudes (Annoyance and Antagonism) in the community's interactions with tourists. In addition, the community also implemented various survival strategies, such as taking advantage of economic opportunities from the tourism sector, adapting to new patterns of social interaction, and developing collective awareness in preserving the area. These findings indicate that revitalisation has a positive impact on the community's welfare while strengthening their role in the sustainability of tourism. Keywords: Community attitudes, Revitalisation, Tourism, Situ Cipondoh, Doxey Irridex.
PENDIDIKAN SOSIOLOGI, UNIVERSITAS SULTAN AGENG TIRTAYASA
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