relation: https://eprints.untirta.ac.id/50755/ title: PENGARUH TAYANGAN CLASH OF CHAMPIONS TERHADAP PERILAKU CELEBRITY WORSHIP (Survei Followers Komunitas Clash of Champions di X) creator: HIDAYAH, SEPTIA NURUL subject: Communication (General) description: The presence of Clash of Champions, an educational game show program created by Ruang Guru, has raised an interesting phenomenon to study as this program not only offers entertainment, but also shapes public perceptions and attitudes towards public figures. This study aims to determine the influence of the Clash of Champions program on celebrity worship behavior among the Clash of Champions Community in X. This study uses Media Dependency Theory which explains the interdependent nature between media and social reality that can influence changes in audience behavior. The population in this study is members of the Clash of Champions Community in X, using simple random sampling technique with a sample size of 400 respondents. Data analysis used simple linear regression test with the help of SPSS software version 29. The results showed that in the dimension of Access Time to the Program, it had an index of 50.8% and had a quite high influence on celebrity worship behavior. Meanwhile, the Borderline Pathological dimension had an index of 32.6%, indicating that the form of admiration felt by the respondents was still within reasonable emotional limits. Then the hypothesis test results showed the t-count value (17.135) > t-table (1.966), so H0 was rejected and H1 was accepted, meaning that there was an influence between the Clash of Champions program on celebrity worship behavior. The coefficient of determination result is 0.425, indicating that the Clash of Champions program has a 42.5% influence on celebrity worship behavior, which significantly the influence is only felt in terms of entertainment, without causing negative effects. date: 2025 type: Thesis type: NonPeerReviewed format: text language: en identifier: https://eprints.untirta.ac.id/50755/2/Septia%20Nurul_6662210065_BAB%202.pdf format: text language: en identifier: https://eprints.untirta.ac.id/50755/3/Septia%20Nurul_6662210065_BAB%203.pdf format: text language: en identifier: https://eprints.untirta.ac.id/50755/4/Septia%20Nurul_6662210065_BAB%204.pdf format: text language: en identifier: https://eprints.untirta.ac.id/50755/5/Septia%20Nurul_6662210065_BAB%205.pdf format: text language: en identifier: https://eprints.untirta.ac.id/50755/6/Septia%20Nurul_6662210065_Daftar%20Pustaka.pdf format: text language: en identifier: https://eprints.untirta.ac.id/50755/7/Septia%20Nurul_6662210065_Full%20Text.pdf format: text language: en identifier: https://eprints.untirta.ac.id/50755/16/Septia%20Nurul_6662210065_01.pdf identifier: HIDAYAH, SEPTIA NURUL (2025) PENGARUH TAYANGAN CLASH OF CHAMPIONS TERHADAP PERILAKU CELEBRITY WORSHIP (Survei Followers Komunitas Clash of Champions di X). S1 thesis, UNIVERSITAS SULTAN AGENG TIRTAYASA.