eprintid: 50270 rev_number: 21 eprint_status: archive userid: 22688 dir: disk0/00/05/02/70 datestamp: 2025-07-03 04:24:24 lastmod: 2025-07-03 04:24:24 status_changed: 2025-07-03 04:24:24 type: thesis metadata_visibility: show creators_name: Hapipah, Siti creators_id: 5504200035 contributors_type: http://www.loc.gov/loc.terms/relators/THS contributors_type: http://www.loc.gov/loc.terms/relators/THS contributors_name: Nurhayati, Enok contributors_name: Sari S, Titis Nistia contributors_id: 197207312006042004 contributors_id: 198907122019032025 corp_creators: Universitas sultan Ageng Tirtayasa corp_creators: Fakultas Ekonomi dan bisnis corp_creators: Perbankan Dan Keuangan title: EFEKTIVITAS DAN MINAT PENGGUNAAN MOBILE BANKING DI ERA DIGITAL ispublished: pub subjects: H1 divisions: FEB divisions: D3Perbankan full_text_status: restricted keywords: Digital Era, Effectiveness, Mobile Banking Efektivitas, Era Digital, Mobile Banking note: Pengamatan ini bertujuan untuk mengetahui efektivitas dan minat pengunaan mobile banking di era digital. Pengamatan ini dilakukan dengan melihat hasil survei yang dilakukan oleh Katadata.co.id secara online melalui PopPoll dan berdasarkan informasi yang dipublikasikan oleh Bank Indonesia di tahun 2024. Hasil survei menyatakan BCA Mobile sebagai mobile banking paling diminati, baik dari segi interface dan fitur-fitur yang tersedia. Kenyamanan dan keamanan yang terjamin membuat banyak nasabah memilih layanan perbankan dari bank tersebut. Hasil survei di tahun 2024 layanan mobile banking yang paling diminati oleh nasabah adalah BCA Mobile dibandingkan aplikasi mobile banking yang ditawarkan bank lainnya. abstract: This observation aims to determine the effectiveness and interest in using mobile banking in the digital era. This observation was carried out by looking at the results of a survey conducted by Katadata.co.id online through PopPoll and based on information published by Bank Indonesia in 2024. The survey results stated that BCA Mobile was the most popular mobile banking, both in terms of interface and available features. Guaranteed convenience and security make many customers choose banking services from this bank. The results of the survey in 2024 showed that the mobile banking service most in demand by customers was BCA Mobile compared to mobile banking applications offered by other banks. date: 2025 date_type: published pages: 65 institution: Universitas sultan Ageng Tirtayasa department: Perbankan dan keuangan thesis_type: diploma thesis_name: dphil citation: Hapipah, Siti (2025) EFEKTIVITAS DAN MINAT PENGGUNAAN MOBILE BANKING DI ERA DIGITAL. D3 thesis, Universitas sultan Ageng Tirtayasa. document_url: https://eprints.untirta.ac.id/50270/1/01.%20SITI%20HAPIPAH%20_%205504200035%20_%20FULL%20TEXT.pdf document_url: https://eprints.untirta.ac.id/50270/4/03.%20SITI%20HAPIPAH%20_%205504200035%20_%2001.pdf document_url: https://eprints.untirta.ac.id/50270/5/04.%20SITI%20HAPIPAH%20_%205504200035%20_%2002.pdf document_url: https://eprints.untirta.ac.id/50270/6/05.%20SITI%20HAPIPAH%20_%205504200035%20_%2003.pdf document_url: https://eprints.untirta.ac.id/50270/7/06.%20SITI%20HAPIPAH%20_%205504200035%20_%2004.pdf document_url: https://eprints.untirta.ac.id/50270/8/07.%20SITI%20HAPIPAH%20_%205504200035%20_%2005.pdf document_url: https://eprints.untirta.ac.id/50270/9/08.%20SITI%20HAPIPAH%20_%205504200035%20_%20REF.pdf document_url: https://eprints.untirta.ac.id/50270/10/09.%20SITI%20HAPIPAH%20_%205504200035%20_%20LAMP.pdf