?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.aulast=Oktavia&rft.aufirst=Vannessa+Yolanda&rft.au=Oktavia%2C+Vannessa+Yolanda&rft.date=2025&rft.inst=UNIVERSITAS+SULTAN+AGENG+TIRTAYASA&rft.tpages=105&rft.degree=S1&rft.title=PENGARUH+MARKET+ORIENTATION+TERHADAP+MARKETING+PERFORMANCE+DENGAN+PRODUCT+INNOVATION+DAN+COMPETITIVE+ADVANTAGE+SEBAGAI+VARIABEL+MEDIASI+(Studi+Pada+Usaha+Mikro+Makanan+Di+Provinsi+Banten)