<> "The repository administrator has not yet configured an RDF license."^^ . <> . . . "STRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE"^^ . "The purpose of preparing this Final Project is to find out the Marketing Mix Strategy on Aurora Plus Insurance Product by PT Asuransi Jiwa BRI Life. The variables in this study are broken down into seven indicators which are product, price, place, promotion, people, process, and physical evidence in order to make it easier to describe the marketing mix strategy at PT Asuransi BRI Life. The writing method used is a descriptive qualitative method. The type of data used is primary data obtained directly from managers and staff of the Marketing, Sales Program and Activation Department in the Head of Banca division. Then, for secondary data the author obtained through books, scientific journals, companies, and other online sources from the internet. Collecting data in this Final Project uses interviews, observation, and secondary data documentation. The results of this final project explain that marketing mix strategy for the Aurora Plus insurance product implemented by PT Asuransi BRI Life it is holistically good, according to the concept of marketing mix strategy existing and according to insurance marketing requirements in SEOJK Nomor 19/SEOJK.05/2020 concerning Insurance Product Marketing Channels. However, PT Asuransi BRI Life needs to add promotional tools and not be limited to relying on agents to reach more customers which has an impact on increasing sales."^^ . "2023" . . . . . . . . . . "Universitas Sultan Ageng Tirtayasa"^^ . . . "Fakultas Ekonomi dan Bisnis, Universitas Sultan Ageng Tirtayasa"^^ . . . . . . . . . . . "Lina"^^ . "Affifatusholihah"^^ . "Lina Affifatusholihah"^^ . . "Muhammad"^^ . "Johan"^^ . "Muhammad Johan"^^ . . "Gratiana May"^^ . "Teresa"^^ . "Gratiana May Teresa"^^ . . "Universitas Sultan Ageng Tirtayasa"^^ . . . "Fakultas Ekonomi dan Bisnis"^^ . . . "Diploma 3 Manajemen Pemasaran"^^ . . . . . . . "STRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE (Text)"^^ . . . "STRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE (Text)"^^ . . . "STRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE (Text)"^^ . . . "STRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE (Text)"^^ . . . "STRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE (Text)"^^ . . . "STRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE (Text)"^^ . . . "STRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE (Other)"^^ . . . . . . "indexcodes.txt"^^ . . . "STRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE (Other)"^^ . . . . . . "indexcodes.txt"^^ . . . "STRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE (Other)"^^ . . . . . . "indexcodes.txt"^^ . . . "STRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE (Other)"^^ . . . . . . "indexcodes.txt"^^ . . . "STRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE (Other)"^^ . . . . . . "indexcodes.txt"^^ . . . "STRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE (Other)"^^ . . . . . . "indexcodes.txt"^^ . . . "STRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE (Text)"^^ . . . "STRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE (Other)"^^ . . . . . . "indexcodes.txt"^^ . . . "STRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE (Text)"^^ . . . "STRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE (Other)"^^ . . . . . "HTML Summary of #49751 \n\nSTRATEGI MARKETING MIX PADA PRODUK ASURANSI AURORA PLUS PT ASURANSI BRI LIFE\n\n" . "text/html" . . . "GV Recreation Leisure"@en . . . "H Social Sciences (General)"@en . .