relation: https://eprints.untirta.ac.id/47859/
title: STUDI KELAYAKAN BISNIS APOTEK DI KOTA CILEGON   DAN KABUPATEN SERANG DITINJAU DARI ASPEK   PASAR, TEKNIS, DAN FINANSIAL
creator: Putra Agustian, Adjie
subject: H Social Sciences (General)
subject: HD28 Management. Industrial Management
subject: HG Finance
description: ABC Pharmacy is part of CV Satria Perdana which is currently planning to add outlets to expand the market in Cilegon City or Serang Regency. In 2023, BPS data showed that 79.12% of Cilegon residents and 55.87% of Serang Regency residents preferred to treat themselves when sick, allegedly due to a tendency towards traditional medicine and concerns about dependence on conventional drugs. Pharmacies, as the closest health facility, have the responsibility to provide quality health products and education on the proper use of drugs, but the sustainability of the pharmacy business still depends on business sustainability. Because of this, it is necessary to plan the establishment of a pharmacy using a business feasibility analysis so that the investment can be carried out properly. There are several aspects that will be reviewed in this study, namely market aspects, technical aspects, and financial aspects. After calculating the feasibility analysis, the Net Present Value (NPV) value was obtained at Rp139.020.271,14 > 0, Internal Rate of Return (IRR) of 194%> Minimum Atractive Rate of Return (MARR) (13.35%), and Payback Period (PP) of 15 months 11 days < business age (5 years), then the opening of ABC pharmacy can be said to be feasible. Based on the sensitivity analysis of the increase in investment costs at 100%, it shows that ABC pharmacy is still feasible to run, the increase in operational costs is sensitive to 31%, the increase in product costs is sensitive to 57%.
date: 2025-03-14
type: Thesis
type: NonPeerReviewed
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identifier: https://eprints.untirta.ac.id/47859/1/Adjie%20Putra%20Agustian_3333200013_Fulltext.pdf
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identifier: https://eprints.untirta.ac.id/47859/2/Adjie%20Putra%20Agustian_3333200013_01.pdf
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identifier: https://eprints.untirta.ac.id/47859/3/Adjie%20Putra%20Agustian_3333200013_02.pdf
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identifier: https://eprints.untirta.ac.id/47859/4/Adjie%20Putra%20Agustian_3333200013_03.pdf
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identifier: https://eprints.untirta.ac.id/47859/5/Adjie%20Putra%20Agustian_3333200013_04.pdf
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identifier: https://eprints.untirta.ac.id/47859/6/Adjie%20Putra%20Agustian_3333200013_05.pdf
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identifier: https://eprints.untirta.ac.id/47859/7/Adjie%20Putra%20Agustian_3333200013_06.pdf
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identifier: https://eprints.untirta.ac.id/47859/8/Adjie%20Putra%20Agustian_3333200013_Ref.pdf
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identifier: https://eprints.untirta.ac.id/47859/9/Adjie%20Putra%20Agustian_3333200013_Lamp.pdf
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identifier: https://eprints.untirta.ac.id/47859/10/Adjie%20Putra%20Agustian_3333200013_CP.pdf
identifier:   Putra Agustian, Adjie  (2025) STUDI KELAYAKAN BISNIS APOTEK DI KOTA CILEGON DAN KABUPATEN SERANG DITINJAU DARI ASPEK PASAR, TEKNIS, DAN FINANSIAL.  S1 thesis, Fakultas Teknik Universitas Sultan Ageng Tirtayasa.