relation: https://eprints.untirta.ac.id/47699/ title: IMPLEMENTASI KEBIJAKAN PROGRAM PEPELING (PELAYANAN PEMBAYARAN PAJAK KELILING) DALAM MENINGKATKAN PENDAPATAN ASLI DAERAH DI KOTA SERANG creator: Silviana Pramesti, Nadifi subject: Public Relations Science description: Serang City is Capital Banten Province, which has the largest number of income original the area from 2018-2020 always the lowest among other cities/ regencies in Banten Province. In addition that, low understanding must tax about mandatory pay tax as well as low investment in Serang City causing low PAD of Serang City. This push the need Serang City Government innovate For can break in improvement income original area, with implement the program that has been formed by the Regional Revenue Agency of Serang City namely the Pepeling Program (Service) Payment Tax Around), the hope with the existence of this program in Serang City Can increase income original its area. However, in its implementation Still there is problem that is limitations source Power means infrastructure and limitations source Power man apparatus / employees. Study This aiming for know How Implementation Pepeling Program Policy (Service Payment Tax Circumference) in Increase Income Original Region in Serang City. Design research used is study qualitative with method descriptive and approach inductive. Data collection techniques are carried out with interviews, observations and documentation. Research This use Van Metter and Van Horn's theory as seen from six indicator that is standards and objectives policy, source Power policy, communication between organization and activities implementer, characteristics of implementing agency, conditions social, economic and political, as well as disposition executor. In itsimplementation, the Pepeling Program is one of channel payment tax Serang City area the purpose for optimization and improvement service public as well as make it easier for the obligatory far away tax its reach as well as can give education related with taxation. Pepeling program can help PAD by 0.3% in 2021, 0.5% in 2022 and 2.4% in 2023. Then need existence addition vehicle operational for implementation of the mentoring program, addition of human resources from aspect quality and also quantity as well as always optimistic that income original Serang City area will Keep going move up and not Again become one of the cities/ regencies in Banten Province with the lowest PAD. date: 2025 type: Thesis type: NonPeerReviewed format: text language: en identifier: https://eprints.untirta.ac.id/47699/1/TESIS%20NADIFI%20SILVIANA%20PRAMESTI_01.pdf format: text language: en identifier: https://eprints.untirta.ac.id/47699/2/TESIS%20NADIFI%20SILVIANA%20PRAMESTI_FULLTEXT.pdf format: text language: en identifier: https://eprints.untirta.ac.id/47699/3/TESIS%20NADIFI%20SILVIANA%20PRAMESTI_02.pdf format: text language: en identifier: https://eprints.untirta.ac.id/47699/4/TESIS%20NADIFI%20SILVIANA%20PRAMESTI_03.pdf format: text language: en identifier: https://eprints.untirta.ac.id/47699/5/TESIS%20NADIFI%20SILVIANA%20PRAMESTI_04.pdf format: text language: en identifier: https://eprints.untirta.ac.id/47699/11/TESIS%20NADIFI%20SILVIANA%20PRAMESTI_05.pdf format: text language: en identifier: https://eprints.untirta.ac.id/47699/12/TESIS%20NADIFI%20SILVIANA%20PRAMESTI_Reff.pdf format: text language: en identifier: https://eprints.untirta.ac.id/47699/13/TESIS%20NADIFI%20SILVIANA%20PRAMESTI_Lamp.pdf identifier: Silviana Pramesti, Nadifi (2025) IMPLEMENTASI KEBIJAKAN PROGRAM PEPELING (PELAYANAN PEMBAYARAN PAJAK KELILING) DALAM MENINGKATKAN PENDAPATAN ASLI DAERAH DI KOTA SERANG. Master thesis, UNIVERSITAS SULTAN AGENG TIRTAYASA.