relation: https://eprints.untirta.ac.id/47050/
title: SIKAP HUKUM MASYARAKAT DALAM PERLINDUNGAN   MEREK PERTAMINA TERHADAP MEREK PIHAK LAIN   YANG DAPAT MENIMBULKAN POTENSI  PELANGGARAN MEREK
creator: Fransisca Fikri, Dhea
subject: K Law (General)
description: Trademarks are a vital element in trade, functioning as an identity for producers   and providing certainty for consumers. Building a brand requires a lot of effort and   investment, so imitation by irresponsible parties can cause injustice. This research   discusses the use of the name "Pertamini" which resembles "Pertamina" by retail   gasoline traders in the Taktakan area. The similarity of the name, logo and colors   has given rise to a false perception among the public that Pertamini is part of   Pertamina, even though Pertamini does not have equivalent safety and service   standards. The aim of this research is to explain and analyze the legal attitude of   the community regarding the use of the Pertamini name in the Taktakan area and   to explain and analyze potential forms of violations from the use of the Pertamini   name in the Taktakan area. The theories used in this research are legal protection   theory and responsibility theory. The method used in this research is normativeempirical by collecting secondary data and primary data, namely collecting    existing documents and interview results and then analyzing them using   descriptive-qualitative methods. The results of this research show that the public's   legal attitude towards the use of the Pertamini name in the Taktakan area shows   that they have not accepted the law, especially the law regarding the protection of   registered brands, namely Pertamina, so that potential trademark infringement   could occur because the use of the Pertamini name which is similar to Pertamina   will give rise to the perception that Pertamini is part of Pertamina..
date: 2024
type: Thesis
type: NonPeerReviewed
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identifier: https://eprints.untirta.ac.id/47050/1/DHEA%20FRANSISCA%20FIKRI_1111200007_FULL%20TEXT.pdf
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identifier: https://eprints.untirta.ac.id/47050/2/DHEA%20FRANSISCA%20FIKRI_1111200007_01.pdf
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identifier: https://eprints.untirta.ac.id/47050/3/DHEA%20FRANSISCA%20FIKRI_1111200007_02.pdf
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identifier: https://eprints.untirta.ac.id/47050/4/DHEA%20FRANSISCA%20FIKRI_1111200007_03.pdf
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identifier: https://eprints.untirta.ac.id/47050/5/DHEA%20FRANSISCA%20FIKRI_1111200007_04.pdf
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identifier: https://eprints.untirta.ac.id/47050/6/DHEA%20FRANSISCA%20FIKRI_1111200007_05.pdf
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identifier: https://eprints.untirta.ac.id/47050/7/DHEA%20FRANSISCA%20FIKRI_1111200007_REFF.pdf
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identifier: https://eprints.untirta.ac.id/47050/8/DHEA%20FRANSISCA%20FIKRI_1111200007_LAMP.pdf
identifier:   Fransisca Fikri, Dhea  (2024) SIKAP HUKUM MASYARAKAT DALAM PERLINDUNGAN MEREK PERTAMINA TERHADAP MEREK PIHAK LAIN YANG DAPAT MENIMBULKAN POTENSI PELANGGARAN MEREK.  S1 thesis, Universitas Sultan Ageng Tirtayasa.