Putri, Solehatin Ika and Widikusyanto, Muhammad Johan and Saputra, Galih Ginanjar (2021) Training on Packaging and Marketing Produk for MSMEs in Kasemen. MOVE: Journal of Community Service and Engagement, 1 (2). pp. 24-29. ISSN ISSN 2808-2990
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Abstract
The problem of marketing product is the biggest obstacle for a number of MSMEs. This is due to the lack of public knowledge about the marketing process and important activities before marketing, one of which is product packaging. Implementation is carried out through training and practice regarding product packaging and marketing. The results of the activity are partners are able to understand the importance of product packaging and labeling/branding and know how to make product packaging so that the product is more attractive and has an identity. In addition, partners are also able to understand the importance of product marketing and know how to market products effectively to increase sales and increase income. Keywords : Marketing Product, MSMEs, Packaging Product
| Item Type: | Article | ||||||||||||
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| Uncontrolled Keywords: | Marketing Product, MSMEs, Packaging Product | ||||||||||||
| Subjects: | H Social Sciences > H Social Sciences (General) | ||||||||||||
| Divisions: | 05-Fakultas Ekonomi dan Bisnis > Program Diploma III Marketing | ||||||||||||
| Depositing User: | Galih Ginanjar Saputra | ||||||||||||
| Date Deposited: | 19 Nov 2021 10:51 | ||||||||||||
| Last Modified: | 19 Nov 2021 10:51 | ||||||||||||
| URI: | http://eprints.untirta.ac.id/id/eprint/7528 |
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