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PERSEPSI MAHASISWA UNTIRTA TERHADAP TAYANGAN ENTERTAINMENT NEWS DI NET TV

Sigiro, Silvi Vanelia (2015) PERSEPSI MAHASISWA UNTIRTA TERHADAP TAYANGAN ENTERTAINMENT NEWS DI NET TV. S1 thesis, Universitas Sultan Ageng Tirtayasa.

[img] Text (Silvi Vanelia Sigiro - KOM 2015)
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Abstract

SILVI VANELIA SIGIRO. NIM. 666209502. SKRIPSI. PERSEPSI MAHASISWA UNTIRTA TERHADAP TAYANGAN ENTERTAINMENT NEWS DI NET TV. Salah satu program acara yang saat ini banyak diminati oleh masyarakat adalah program Infotainment, di Indonesia Infotainmnet identik dengan acara televisi yang menyajikan berita selebritis. Hampir semua stasiun televisi di Indonesia memiliki program infotainment yang tayang setiap harinya. Teori yang digunakan dalam penelitian ini adalah teori s-o-r yaitu teori yang terdiri dari pesan (stimulus), seorang penerima (organism), dan efek (respon). Penelitian ini menggunakan metode penelitian deskriptif kuantitatif dimana peneliti berusaha untuk memaparkan dan menafsirkan data yang ada untuk memperoleh gambaran secara sistematis mengenai persepsi mahasiswa Untirta terhadap tayangan Entertainment News di Net TV. Responden dalam penelitian ini adalah mahasiswa Untirta yang pernah menonton tayangan Entertainment News di Net TV dan ada sebanyak 99 orang, pemilihan responden dilakukan dengan menggunakan proportionate stratified random sampling. Hasil penelitian ini menjelaskan tayangan Entertainment News dipersepsikan secara positif oleh mayoritas responden. Hal tersebut diketahui dari tingginya tingkat stimulasi tayangan Entertainment News yaitu sebesar 80,33%, tingkat organism yaitu mahasiswa memproses stimulus di dalam diri sendiri sebesar 67,47% dan tingkat respon sebesar 75,58%. Kata kunci: Persepsi, Mahasiswa, Entertainment News

Item Type: Thesis (S1)
Contributors:
ContributionContributorsNIP/NIM
Thesis advisorAfrilla, Naniek197704032003122001
Thesis advisorAhmad, Ikhsan197312222003121001
Additional Information: SILVI VANELIA SIGIRO. NIM.6662091502. THESIS. THE PERCEPTION OF UNTIRTA STUDENTS TO ENTERTAINMENT NEWS IMPRESSIONS AT NET TV. One of program which currently much in demand by the community is the infotainment programs, Indonesian infotainmnet identical with television shows that presents a celebrity. Almost all a television station in Indonesia have a program of infotainment that impressions every day. One of the new show is Entertainment News at the Net TV. This impressions is different from the other infotainment show because it has a vision to bring news that conforming to fact. Formulation of the problem in this research is how the perception of Untirta students to Entertainment News impressions at Net TV. The theory used in this research is the theory of s-o-r consisting of a message ( stimulus ) , a recipient ( organism ) , and the effect of ( a response). This research uses descriptive quantitative methods where researchers tried for exposing and interpretating data to obtain the description in a systematic concern students of Untirta perception about the impressions of Entertainment News in Net TV. The respondents in this research is the students of Untirta ever watch impressions Entertainment News as many as 99 people. The selection of respondent is performed using stratified proporsional random sampling. The results of this research explains impressions Entertainment News positively perceived by the majority of respondents. This research result describes students perception of Untirta with a high level of stimulation that amounted to 63%. the level of organism stimulus student process within the self worth amountedc 67,47 % , and level of response amount 75,58 %. Key words: Perception, students, Entertainment News.
Uncontrolled Keywords: Persepsi, Mahasiswa, Entertainment News Perception, students, Entertainment News
Subjects: Communication > Public Relations Science
Communication > Communication (General)
Divisions: 06-Fakultas Ilmu Sosial dan Ilmu Politik
06-Fakultas Ilmu Sosial dan Ilmu Politik > 70201-Program Studi Ilmu Komunikasi
Depositing User: Admin Eprints Untirta
Date Deposited: 20 Oct 2016 03:06
Last Modified: 12 Apr 2022 10:26
URI: http://eprints.untirta.ac.id/id/eprint/633

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