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STEREOTIP SEBAGAI KONSEP DIRI PENGEMUDI OJEK ONLINE PEREMPUAN (STUDI KASUS DI KECAMATAN CIRACAS KOTA JAKARTA TIMUR)

PRAYOGA, PRIAGUNG DIDA (2024) STEREOTIP SEBAGAI KONSEP DIRI PENGEMUDI OJEK ONLINE PEREMPUAN (STUDI KASUS DI KECAMATAN CIRACAS KOTA JAKARTA TIMUR). S1 thesis, UNIVERSITAS SULTAN AGENG TIRTAYASA.

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Abstract

The increase in women working as online motorcycle taxi drivers, especially in Ciracas District, East Jakarta City, is challenged by the stereotypes of society when they work which makes the self-concept of female online motorcycle taxi drivers using the theory of the looking glass self which has three principles namely imagining, interpreting, and developing self-concept. The purpose of this study is to describe how the process of self-concept formation through community stereotypes on female online motorcycle taxi drivers in Ciracas District, East Jakarta City. This research uses a qualitative approach. Data collection techniques with observation, interviews, and documentation. Informant selection technique with a purposive approach. And data analysis techniques with data reduction, data presentation, and conclusion drawing. The theory in this study is the looking glass self of Charles Horton Cooley. The results showed that (1) at the imagining stage, online ojek drivers are seen by the public as a positive thing in working as an online ojek driver. (2) at the interpreting stage, there are judgments or stereotypes which are then interpreted as a lack of self-development and self-adjustment of female online ojek drivers and interpreted as a form of respect for women. (3) the last stage, developing self-concept, there is a response to stereotypes that bring up feelings of sadness and pleasure for self-development and adjustment from society.

Item Type: Thesis (S1)
Contributors:
ContributionContributorsNIP/NIM
Thesis advisorLINDAWATI, YUSTIKA IRFANI199007112018032001
Thesis advisorWIDIANSYAH, SUBHAN199003172019031010
Additional Information: Meningkatnya perempuan bekerja sebagai pengemudi ojek online terutama di Kecamatan Ciracas, Kota Jakarta Timur mendapat tantangan dengan adanya stereotip masyarakat ketika mereka bekerja yang menjadikan konsep diri pengemudi ojek online perempuan dengan menggunakan teori the looking glass self yang memiliki tiga prinsip yaitu imagining, interpreting, dan developing self-concept. Tujuan penelitian ini untuk mendeskripsikan bagaimana proses pembentukan konsep diri melalui stereotip masyarakat pada pengemudi ojek online perempuan di Kecamatan Ciracas, Kota Jakarta Timur. Penelitian ini menggunakan pendekatan kualitatif. Teknik pengumpulan data dengan observasi, wawancara, dan dokumentasi. Teknik pemilihan informan dengan pendekatan purposive. Dan teknik analisis data dengan reduksi data, penyajian data, dan penarikan kesimpulan. Teori dalam penelitian ini adalah the looking glass self dari Carles Horton Cooley. Hasil penelitian menunjukan bahwa (1) pada tahap imagining, pengemudi ojek online dilihat masyarakat sebagai suatu hal yang positif dalam bekerja sebagai pengemudi ojek online. (2) pada tahap interpreting, terdapat penilaian atau stereotip yang kemudian diartikan sebagai kurangnya pengembangan diri dan penyesuaian diri pengemudi ojek online perempuan dan diartikan sebagai bentuk menghargai perempuan. (3) tahap terakhir, developing self-concept, terdapat respon atas stereotip yang memunculkan perasaan sedih dan senang untuk pengembangan diri dan penyesuaian diri dari masyarakat.
Uncontrolled Keywords: Stereotypes, self-concept, female online ojek drivers, looking glass self. Stereotip, Konsep Diri, Ojek online perempuan, looking glass self
Subjects: H Social Sciences > HM Sociology
L Education > L Education (General)
Divisions: 02-Fakultas Keguruan dan Ilmu Pendidikan > 87204-Jurusan Pendidikan Sosiologi
02-Fakultas Keguruan dan Ilmu Pendidikan
Depositing User: Priagung Dida
Date Deposited: 31 Oct 2025 07:30
Last Modified: 31 Oct 2025 07:30
URI: http://eprints.untirta.ac.id/id/eprint/54028

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