Silviana Pramesti, Nadifi (2025) IMPLEMENTASI KEBIJAKAN PROGRAM PEPELING (PELAYANAN PEMBAYARAN PAJAK KELILING) DALAM MENINGKATKAN PENDAPATAN ASLI DAERAH DI KOTA SERANG. Master thesis, UNIVERSITAS SULTAN AGENG TIRTAYASA.
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Abstract
Serang City is Capital Banten Province, which has the largest number of income original the area from 2018-2020 always the lowest among other cities/ regencies in Banten Province. In addition that, low understanding must tax about mandatory pay tax as well as low investment in Serang City causing low PAD of Serang City. This push the need Serang City Government innovate For can break in improvement income original area, with implement the program that has been formed by the Regional Revenue Agency of Serang City namely the Pepeling Program (Service) Payment Tax Around), the hope with the existence of this program in Serang City Can increase income original its area. However, in its implementation Still there is problem that is limitations source Power means infrastructure and limitations source Power man apparatus / employees. Study This aiming for know How Implementation Pepeling Program Policy (Service Payment Tax Circumference) in Increase Income Original Region in Serang City. Design research used is study qualitative with method descriptive and approach inductive. Data collection techniques are carried out with interviews, observations and documentation. Research This use Van Metter and Van Horn's theory as seen from six indicator that is standards and objectives policy, source Power policy, communication between organization and activities implementer, characteristics of implementing agency, conditions social, economic and political, as well as disposition executor. In itsimplementation, the Pepeling Program is one of channel payment tax Serang City area the purpose for optimization and improvement service public as well as make it easier for the obligatory far away tax its reach as well as can give education related with taxation. Pepeling program can help PAD by 0.3% in 2021, 0.5% in 2022 and 2.4% in 2023. Then need existence addition vehicle operational for implementation of the mentoring program, addition of human resources from aspect quality and also quantity as well as always optimistic that income original Serang City area will Keep going move up and not Again become one of the cities/ regencies in Banten Province with the lowest PAD.
| Item Type: | Thesis (Master) | |||||||||
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| Additional Information: | Kota Serang merupakan Ibukota Provinsi Banten yang mana jumlah pendapatan asli daerahnya dari 2018-2020 selalu paling rendah diantara Kota/ Kabupaten lain di Provinsi Banten. Selain itu, rendahnya pemahaman wajib pajak mengenai wajibnya membayar pajak serta rendahnya investasi di Kota Serang menyebabkan PAD Kota Serang yang rendah. Hal ini mendorong perlunya Pemerintah Kota Serang berinovasi untuk dapat mendobrak peningkatan pendapatan asli daerah, dengan mengimplementasikan program yang telah dibentuk oleh Badan Pendapatan Daerah Kota Serang yaitu Program Pepeling (Pelayanan Pembayaran Pajak Keliling), harapannya dengan adanya program ini Kota Serang bisa meningkatkan pendapatan asli daerahnya. Namun, dalam pelaksanaannya masih terdapat permasalahan yaitu keterbatatsan sumber daya sarana prasarana dan keterbatasan sumber daya manusia aparatur/pegawai. Penelitian ini bertujuan untuk mengetahui bagaimana Implementasi Kebijakan Program Pepeling (Pelayanan Pembayaran Pajak Keliling) dalam Meningkatkan Pendapatan Asli Daerah di Kota Serang. Desain penelitian yang digunakan adalah penelitian kualitatif dengan metode deskriptif dan pendekatan induktif. Teknik pengumpulan data dilakukan dengan wawancara, observasi dan dokumentasi. Penelitian ini menggunakan teori Van Metter dan Van Horn yang dilihat dari enam indikator yaitu standar dan tujuan kebijakan, sumber daya kebijakan, komunikasi antar organisasi dan aktivitas pelaksana, karakteristik badan pelaksana, kondisi sosial, ekonomi dan politik, serta disposisi pelaksana. Pada implementasinya, Program Pepeling merupakan salah satu kanal pembayaran pajak daerah Kota Serang tujuannya untuk optimalisasi dan peningkatan pelayanan publik serta memudahkan para wajib pajak yang jauh jangkauannya serta dapat memberikan edukasi terkait dengan perpajakan. Program pepeling dapat membantu PAD sebesar 0,3% Tahun 2021, 0,5% pada Tahun 2022 dan 2,4% Tahun 2023. Maka perlu adanya penambahan kendaraan operasional untuk pelaksanaan program pepeling, penambahan SDM dari segi kualitas maupun kuantitas serta selalu optimis bahwa pendapatan asli daerah Kota Serang akan terus bergerak naik dan tidak lagi menjadi salah satu Kota/Kabupaten di Provinsi Banten dengan PAD terendah. | |||||||||
| Uncontrolled Keywords: | Implementation Policy, Tax Travel, Income Original Region, Serang City. Implementasi Kebijakan, Pajak Keliling, Pendapatan Asli Daerah, Kota Serang. | |||||||||
| Subjects: | Communication > Public Relations Science | |||||||||
| Divisions: | 06-Fakultas Ilmu Sosial dan Ilmu Politik 08-Pascasarjana > 63101-Magister Administrasi Publik |
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| Depositing User: | Mrs Nadifi Silviana Pramesti | |||||||||
| Date Deposited: | 05 Mar 2025 07:32 | |||||||||
| Last Modified: | 05 Mar 2025 07:32 | |||||||||
| URI: | http://eprints.untirta.ac.id/id/eprint/47699 |
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