NISYAH, LIFRIATUN (2023) PENGARUH BERBAGI INFORMASI, HUBUNGAN JANGKA PANJANG DAN KERJASAMA TERHADAP KINERJA RANTAI PASOKAN PADA KASUS USAHA MIKRO PECEL LELE DI KOTA SERANG. S1 thesis, UNIVERSITAS SULTAN AGENG TIRTAYASA.
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Abstract
The purpose of this paper is to determine how much the informastion sharing, long term relationship and cooperation into supply chain performance at pecel lele micro-enterprises in Serang City. This study used an associative method with a quantitative approach with a research sample of 81 respondents from a population of 184 pecel lel micro entrepreneurs identified in google maps. The data analysis technique in this study uses the Structural Equation Model (SEM) using SmartPLS 4.0.9.3 Software. The results of this study state that: (1) Sharing information has a positive and significant effect on supply chain performance. (2) Long-term relationships have a positive and insignificant effect on supply chain performance. (3) Cooperation has a positive and insignificant effect on supply chain performance.
| Item Type: | Thesis (S1) | |||||||||
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| Additional Information: | Penelitian ini bertujuan untuk menguji pengaruh berbagi informasi, hubungan jangka panjang dan kerjasama terhadap kinerja rantai pasok pada usaha mikro pecel lele di Kota Serang. Penelitian ini menggunakan metode asosiatif dengan pendekatan kuantitatif dengan sampel penelitian berjumlah 81 responden dari jumlah populasi sebanyak 184 pelaku usaha mikro pecel lele yang teridentifiksi dalam google maps. Teknik analisis data pada penelitian ini menggunakan Structural Equation Model (SEM) dengan menggunakan Software SmartPLS 4.0.9.3. Hasil penelitian ini menyatakan bahwa : (1) Berbagi informsi berpengaruh positif dan signifikan terhada kinerja rantai pasok. (2) Hubungan jangka panjang berpengaruh positif dan tidak signifikan terhada kinerja rantai pasok. (3) Kerjasama berpengaruh positif dan tidak signifikan terhada kinerja rantai pasok. | |||||||||
| Uncontrolled Keywords: | Information sharing, long-term relationship, cooperation, supply chain performance. Berbagi informasi, hubungan jangka panjang, kerjasama, kinerja rantai pasok. | |||||||||
| Subjects: | H Social Sciences > HB Economic Theory H Social Sciences > HC Economic History and Conditions |
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| Divisions: | 05-Fakultas Ekonomi dan Bisnis 05-Fakultas Ekonomi dan Bisnis > 61201-Program Sarjana Manajemen |
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| Depositing User: | Lifriatun Nisyah | |||||||||
| Date Deposited: | 29 Sep 2023 11:39 | |||||||||
| Last Modified: | 29 Sep 2023 11:39 | |||||||||
| URI: | http://eprints.untirta.ac.id/id/eprint/29964 |
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