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PENGARUH KECEMASAN MASYARAKAT SAAT PANDEMI COVID-19 TERHADAP PENGGUNAAN MEDIA MASSA DAN PEMENUHAN KEBUTUHAN INFORMASI COVID-19

FAUZUN, HASBI FIRDAUS (2023) PENGARUH KECEMASAN MASYARAKAT SAAT PANDEMI COVID-19 TERHADAP PENGGUNAAN MEDIA MASSA DAN PEMENUHAN KEBUTUHAN INFORMASI COVID-19. S1 thesis, UNIVERSITAS SULTAN AGENG TIRTAYASA.

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Abstract

ABSTRACK Hasbi Firdaus Fauzun. NIM. 6662170081. The Effect of Public Anxiety During the Covid-19 Pandemic on the Use of Mass Media and Fulfilling Covid-19 Information Needs. Advisor I: Dr. Mia Dwianna Widyaningtyas, M.I,Kom, and Advisor II Darwis Sagita, M.I.Kom. The Covid-19 pandemic makes people feel anxious, one of the things that causes people to be anxious is the conditions that continue to change, so people use mass media to meet their information needs. The mass media is expected to meet the information needs so that the public can assess the situation properly. This study aims to determine the effect of public anxiety during the Covid-19 pandemic on the use of mass media and the fulfillment of Covid-19 information needs. This study uses the Uses and Gratifications theory with descriptive quantitative research methods. This study uses proportional sampling technique with a total sample of 233 people. The results showed that there was no effect between public anxiety and the use of mass media during the Covid-19 pandemic. This is obtained from the analysis test results using Chi Square with a significance value of 5% and a degree of freedom value of 2 which indicates that the Chi Square value (1,368) is smaller than the Chi Square table (5,991). While the use of mass media has a relationship with meeting the information needs of the community. This is obtained from the analysis test results using Chi Square with a significance value of 5% and a degree of freedom value of 2 which indicates that Chi Square (11,819) is greater than Chi Square table (5,991). With these results, the authors suggest that if further research is carried out, it is better to examine other variables such as comparing them with cognitive level variables to find out how much people understand Covid-19. Keywords: Media Use, Information Needs, Mass Media, Uses and Gratifications, Public Anxiety, Covid-19

Item Type: Thesis (S1)
Contributors:
ContributionContributorsNIP/NIM
Thesis advisorWIDYANINGTYAS, MIA DWIANNA197104222006042001
Thesis advisorSAGITA, DARWIS198305132008121002
Additional Information: ABSTRAK Hasbi Firdaus Fauzun. NIM. 6662170081. Pengaruh Kecemasan Masyarakat Saat Pandemi Covid-19 Terhadap Penggunaan Media Massa dan Pemenuhan Kebutuhan Informasi Covid-19. Pembimbing I: Dr. Mia Dwianna Widyaningtyas, M.I.Kom, dan Pembimbing II Darwis Sagita, M.I.Kom. Pandemi Covid-19 membuat masyarakat merasa cemas, salah satu hal yang menyebabkan masyarakat cemas adalah kondisi yang terus berubah, sehingga masyarakat menggunakan media massa untuk memenuhi kebutuhan informasinya. Media massa diharapkan dapat memenuhi kebutuhan informasi agar masyarakat dapat menilai keadaan dengan baik. Penelitian ini bertujuan untuk mengetahui pengaruh kecemasan masyarakat saat pandemi Covid-19 terhadap penggunaan media massa dan pemenuhan kebutuhan informasi Covid-19. Penelitian ini menggunakan teori Uses and Gratifications dengan metode penelitian kuantitatif deskriptif. Penelitian ini menggunakan Teknik proposional sampling dengan jumlah sampel sebanyak 233 orang. Hasil penelitian menunjukkan bahwa Tidak terdapat pengaruh antara kecemasan masyarakat dan penggunaan media massa pada saat pandemi Covid-19. Hal ini diperoleh dari hasil uji analisis menggunakan Chi Kuadrat dengan nilai signifikansi sebesar 5% dan nilai derajat kebebasan sebesar 2 yang menunjukkan bahwa nilai Chi Kuadrat (1,368) lebih kecil dari Chi Kuadrat tabel (5,991). Sedangkan penggunaan media massa memiliki hubungan dengan pemenuhan kebutuhan informasi masyarakat. Hal ini diperoleh dari hasil uji analisis menggunakan Chi Kuadrat dengan nilai signifikansi sebesar 5% dan nilai derajat kebebasan sebesar 2 yang menunjukkan bahwa Chi Kuadrat (11,819) lebih besar dari Chi Kuadrat tabel (5,991). Dengan hasil tersebut penulis menyarankan jika dilakukan penelitian lanjutan sebaiknya mengkaji variabel lain seperti membandingkanya dengan variabel tingkat kognitif untuk mengetahui seberapa mengerti masyarakat akan Covid-19. Kata Kunci: Penggunaan Media, Kebutuhan Informasi, Media Massa, Uses and Gratifications, Kecemasan Masyarakat, Covid-19
Subjects: Communication > Science Journalism
Divisions: 06-Fakultas Ilmu Sosial dan Ilmu Politik
06-Fakultas Ilmu Sosial dan Ilmu Politik > 70201-Program Studi Ilmu Komunikasi
Depositing User: Mr Hasbi Firdaus Fauzun
Date Deposited: 16 May 2023 08:34
Last Modified: 16 May 2023 08:34
URI: http://eprints.untirta.ac.id/id/eprint/24147

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