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PENGARUH TOTAL QUALITY MANAGEMENT (TQM), ORIENTASI KEWIRAUSAHAAN DAN STRATEGI DIFERENSIASI TERHADAP KINERJA ORGANISASI (Studi Empiris Perusahaan Manufaktur di Provinsi Banten)

INAYATI, RENITA MEILIA (2021) PENGARUH TOTAL QUALITY MANAGEMENT (TQM), ORIENTASI KEWIRAUSAHAAN DAN STRATEGI DIFERENSIASI TERHADAP KINERJA ORGANISASI (Studi Empiris Perusahaan Manufaktur di Provinsi Banten). S1 thesis, UNIVERSITAS SULTAN AGENG TIRTAYASA.

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Abstract

Penelitian ini memiliki tujuan untuk menguji Pengaruh Total Quality Management, Orientasi Kewirausahaan dan Strategi Diferensiasi Terhadap Kinerja Organisasi. Penelitian ini menggunakan jenis penelitian kuantitatif dengan pengumpulan data primer dan kuisioner demi mendapatkan informasi dari Manajer dalam perusahaan Manufaktur Provinsi Banten. Metode analisis yang diterapkan yaitu Structural Equation Modelling (SEM) dengan Partial Least Square (PLS) Path Modelling menggunakan alat analisis SmartPLS 2.0. hasil penelitian menunjukkan bahwa Total Quality Management memiliki pengaruh bernilai positif dan cukup signifikan terhadap kinerja organisasi, orientasi kewirausahaan memiliki pengaruh positif dan cukup signifikan terhadap kinerja organisasi, serta strategi diferensiasi memiliki pengaruh positif dan tidak bernilai signifikan terhadap kinerja organisasi.

Item Type: Thesis (S1)
Contributors:
ContributionContributorsNIP/NIM
Thesis advisorIsmail, Tubagus197312302001121001
Thesis advisorMulyanah, Mulyanah198209152006042001
Additional Information: This study aims examines the effect of Total Quality Management, Entrepreunal Orientation and Differentiation Strategy on Organizational Perfomance. This research is type of quantitative research data collected used by primary data and questionnaires to obtain information from respondents, namely managers who work in manufacturing companies in Banten Province. The analytical method using Structural Equation Modelling (SEM) with Patrial Least Square (PLS) path modeling with SmartPLS 2.0 analysis tools. The result of this study are 1) Total Quality Management has positive and significant effect on organizational performance 2) Entrepeunal Orientation has positive and significant effect on organizational performance 3) Differentiation Strategty has positive and not significant effect on Organizational Perfomance.
Uncontrolled Keywords: Total Quality Management, Entrepreunal Orientation, Differentiation Strategy and Organizational Perfomance. Total Quality Management, Orientasi Kewirausahaan, Strategi Diferensiasi, Kinerja Organisasi.
Subjects: H Social Sciences > HF Commerce > HF5601 Accounting
H Social Sciences > HF Commerce > HF5601 Accounting
Divisions: 05-Fakultas Ekonomi dan Bisnis
05-Fakultas Ekonomi dan Bisnis > 62201-Program Sarjana Akuntansi
Depositing User: Perpustakaan Pusat
Date Deposited: 19 Dec 2022 10:35
Last Modified: 19 Dec 2022 10:35
URI: http://eprints.untirta.ac.id/id/eprint/18569

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