Indra, Dolly (2016) PENGARUH TAYANGAN SINETRON ANAK JALANAN DI RCTI TERHADAP SIKAP ANAK- ANAK SDN PASIR, MANCAK. S1 thesis, UNIVERSITAS SULTAN AGENG TIRTAYASA.

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Abstract

This research about the influences of “Anak Jalanan” sinetron toward attitude students in SDN Pasir Mancak. The purposes of this research to understanding the influence of anak jalanan sinetron toward attitude the students in SDN Pasir Mancak from any regression components are cognitive, afective and conative. The research method using quantitative methode that is regression. Using Regression analysis if there are correlation between two variables that have causality relation or functional relation. This research using questionaires and interviews to collect datas. The main object of research is the influence of “Anak Jalanan” sinetron toward the attitude of students in SDN Pasir Mancak, target of program segment are childrens. This research using S-O-R theory (Stimulus-OrganismRespon). The instrument exam the research using valdation and relibiliiton and regression linear. The analysis method with statistic using SPSS software (Statistical Package for Social Science). The result of research be expected to give more advices to TV station (RCTI) and audiences that programme can be more positive influence and can be accepted to audinences. The conclusion this research are the audiences has good influences from “Anak Jalanan” sinetron in SDN Pasir mancak from any aspect are cognitive aspect with value 4 ,01, affective aspect with value 3,90 and conative aspect with value 3,78. Key words : Influences, Sinetron Programme, Media Effects, Audiences Effects to Cognitive Effect, Afective Effect and Conative Effect, Students, SO-R theory.

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