FAUZIAH, TRI (2016) “IMPLEMENTASI KUALITAS PELAYANAN ” PADA PT. BAKRIE CONSTRUCTION. D3 thesis, UNIVERSITAS SULTAN AGENG TIRTAYASA.
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Abstract
This research on "the implementation of quality of service" at PT. Bakrie Construction. the purpose of this study is to determine the implementation of service quality in the PT. Bakrie Construction and is one of the requirements to fulfill the final project for a course diploma III of marketing, explains how the implementation of service quality, as well as a comparison between theoretical science that has been obtained from the college field practices in the workplace. when the data collection is done by observation during the industrial internship at PT. Bakrie Construction. by using some theories TERRA. TERRA determination depends on tangible, empathy, reability, responsiveness, and assurance. This tangible physical evidence to explain how the facilities provided by the company. empaty describes how the implementation of activities in the PT. Bakrie Construction began from Monday to Friday. How can reabilty describes a project to address a will be done by the employees. responsiveness that describes the calculations for working on a project to ensure that there are no obstacles or problems when carrying out the preparation of a project. assurance that explains the challenge assurance customers to make customers believe in the company and providing insurance to customers in the event of an error in making a project which was agreed late
Item Type: | Thesis (D3) | |||||||||
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Additional Information: | Penelitian ini tentang "implementasi kualitas pelayanan" pada PT. Bakrie Construction. tujuan penelitian ini yaitu untuk mengetahui implementasi kualitas pelayanan yang ada di PT. Bakrie Construction dan merupakan salah satu syarat dalam memenuhi tugas akhir pada program studi diploma III marketing, menjelaskan bagaimana implementasi kualitas pelayanan, serta sebagai pembanding antara ilmu teoritis yang telah diperoleh dari bangku kuliah dengan praktek lapangan dalam dunia kerja. saat pengumpulan data dilakukan dengan observasi selama magang industri pada PT. Bakrie Construction. dengan menggunakan beberapa teori TERRA. Penentuan TERRA sangat tergantung dari Tangible, Empaty, Reability, Responsiveness, dan Assurance. Tangible ini menjelaskan bagaimana bukti fisik fasilitas yang telah disediakan oleh perusahaan. Empaty menjelaskan tentang bagaimana pelaksanaan kegiatan yang ada di PT. Bakrie Construction mulai dari hari senin sampai jumat. Reabilty menjelaskan tentang bagaiaman menyikapi suatu suatu project yang akan dikerjakan oleh para karyawan. Responsiveness yaitu menjelaskan tentang perhitungan untuk mengerjakan suatu project agar tidak ada kendala atau permasalahan saat melaksanakan pembuatan suatu project tersebut. Assurance yaitu menjelaskan tantang jaminan kepastian pelanggan agar membuat pelanggan percaya kepada perusahaan dan memberikan asuransi kepada pelanggan apabila terjadi kesalahan dalam membuat suatu project yang telat disepakati | |||||||||
Uncontrolled Keywords: | KATA KUNCI : TERRA and Quality Service Kata Kunci : TERRA dan Kualitas Pelayanan | |||||||||
Subjects: | H Social Sciences > HB Economic Theory | |||||||||
Divisions: | 05-Fakultas Ekonomi dan Bisnis 05-Fakultas Ekonomi dan Bisnis > Program Diploma III Marketing |
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Depositing User: | Perpustakaan Pusat | |||||||||
Date Deposited: | 21 Mar 2022 10:33 | |||||||||
Last Modified: | 21 Mar 2022 10:33 | |||||||||
URI: | http://eprints.untirta.ac.id/id/eprint/10339 |
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